Header Image - Working to keep California's oldest continuously operated movie theater alive as a thriving cinema, event center,

Tag Archives

4 Articles

Grand reopening weekend

by Scott Brown 0 Comments
Grand reopening weekend


The new owners of the El Rey knocked it out of the park last weekend with a sold out grand re-opening event that was, by all accounts. a huge success. With a sold out quadruple concert on Saturday night, followed on Sunday with a screening of Robin Hood that filled the house with over 200 people!

The Chico community sent a message that this venue is a Chico treasure worth saving.


Bryn Mawr Film Institute – History

by Scott Brown 0 Comments

The Bryn Mawr Film Institute is another fantastic example of a community determined to keep it’s historic cinema alive. Their sponsored National Theater Survey is an eye opener for those who doubt the significant economical benefits of local Art House Cinema and civic performance spaces.

Source: History of Bryn Mawr Film Institute | Bryn Mawr Film Institute

A call to rescue the historic Seville Theater, a center of Bryn Mawr community life since 1926, inspired the creation of the innovative film exhibition and education center, Bryn Mawr Film Institute.

That call, sounded in 2002 by Juliet J. Goodfriend (shortly to become BMFI’s founding president and executive director), was answered by a group of like-minded civic and academic leaders equally alarmed at the prospective conversion of the derelict—but beloved—theater to a health club franchise.

After seemingly endless zoning hearing board meetings and fundraising events, the newly incorporated nonprofit, 501(c)(3), Bryn Mawr Film Institute purchased the building in December 2004 and began a decade-long restoration, renovation, and expansion project. With great community support, the theater complex today boasts four state-of-the-art theaters, classrooms, community gathering space, a café, and a listing on the National Register of Historic Places.


Sundance Art House Convergence – National Theater Operations Survey 2015

by Scott Brown 0 Comments

Sundance Institute Art House Convergence
National Theater Operations Survey 2015

The Sundance Institute Art House Convergence’s comprehensive look at Art House theater operations ranging from concessions to fundraising. This survey, and others like it, confirm the viability of cinema and civic performance spaces for local economic and community growth.